Veritasbasketball > About US

About US

WHO WE ARE

Elite Training. Academic Excellence. One Mission.

Veritas Basketball Academy is a premier academic and athletic institution serving student-athletes from grades 6–12, including a unique 8th-grade holdback year for middle school development. As a Nike Elite High School and proud member of the Nike EYBL Scholastic League, we offer the perfect environment for driven athletes to grow as students, players, and leaders. Our program combines high-level basketball training with a strong private school education to prepare youth for the next level — on and off the court.

MEET OUR COACHES

FOUNDER/COACH

George Zedan

George Zedan has been coaching and mentoring kids for 23 years. After spending a majority of his career coaching traditional U.S. kids, Zedan founded Veritas in 2018 to help narrow the gap in the game of basketball for Latin American kids. Since 2018, Veritas has had five 20+ wins seasons, five appearances in the Grind Session World Championships, three appearances in the Grind Session Elite Eight, and 26 student athletes have moved on to play in college across all levels (D1, D2, D3, NAIA, JUCO).

In year six, Veritas Academy was one of fourteen schools selected to participate in the prestigeous Nike EYBL Scholastic league, which is considered the best high school basketball league in the United States. Zedan started his High School coaching career back in 2006, as a part of Montebello High School’s staff. Zedan spent 5 years at Montebello and helped lead his team to the best record in school history (28-2) as well as back to back league championships in 2009 & 2010. After Montebello, Zedan moved onto Cantwell Sacred Heart where he coached for six years (2011-2017).

During his time at Cantwell, he took a private catholic school, and competed in a national schedule. At Cantwell, Zedan was named the Whittier Daily News three times, qualified for the CIF State Championships six times. Over his six years at Cantwell, Coach Zedan helped 8 players make it to the college level.

While at Cantwell, Coach Zedan was also coaching club basketball with notable clubs Earl Watson Elite, West Coast Elite, Pangos, and Pump n Run. Across all clubs, he coached more than 80 Division 1 players, including 8 NBA players. Coach Zedan continues to implement a disciplined, physical, and organized play style in his players which helps them succeed at the next level.

OUR ATHLETIC PROGRAM

Basketball at Veritas is built on structure, intensity, and elite instruction. Our student-athletes train under NBA-level trainers, former professional players, and seasoned coaches who emphasize individual development, team strategy, and high basketball IQ. As a proud member of the Nike EYBL Scholastic League, we compete against the nation’s top programs, gaining elite exposure and next-level experience. With a year-round schedule of practices, strength training, film study, and national travel, our athletes are equipped with everything they need to succeed at the collegiate level and beyond.

EXCELLENCE IN EDUCATION

At Veritas, academic success is a core pillar of our program. We provide a private school education designed to support the lifestyle of elite student-athletes while preparing them for future academic challenges. Small class sizes, personalized advising, and a flexible curriculum help students stay focused and accountable. Our academic program emphasizes critical thinking, communication, and time management — key skills for life after basketball. Whether on the court or in the classroom, we ensure every student has the foundation to excel at the next level.

OUR ENVIRONMENT

Veritas offers a professional, structured, and supportive environment where excellence is expected and cultivated daily. Our state-of-the-art facility includes elite-level courts, weight rooms, classrooms, and film study spaces — all designed to help athletes grow mentally, physically, and academically. Whether it’s on the hardwood or in the classroom, we’re committed to building well-rounded individuals with strong values, leadership skills, and the confidence to succeed.